Darden Business School

Ranked No. 2 in Educational Experience by The Economist, Darden School of Business offers one world-class MBA in three formats: the full-time MBA, MBA for Executives, and Global MBA for Executives. Darden approached Frankl Creative to develop recruitment materials that highlight each program’s unique features while reflecting the scope of Darden’s offerings.
Frankl Creative combined stunning photography and typography with strategic messaging to illustrate the historic setting, experiential learning, renowned faculty and global opportunities available at Darden. Liz created distinctive viewbooks to help applicants select the MBA format that’s right for them—ensuring that Darden continues to attract the best and brightest to their MBA programs.

Darden Business School UVA

Attracting the best and brightest to the World’s No.2 MBA Program*

Darden Business School’s renowned MBA program maintains its No.2 Ranking for Educational Experience with recruitment materials that reflect the depth and breadth of the school’s offerings. Using typography, photography and strategic messaging, the Frankl Creative team clearly highlighted the experiential learning, top-ranked faculty, global opportunities and other features that define the award-winning program.

*Globally Ranked in Educational Experience by the Economist